Marketing Associate (EdTech)

TL;DR

Marketing Associate (EdTech): Write engaging content and develop campaigns for personalized learning platforms targeting educators, parents, and students with an accent on product launches and feature promotion. Focus on crafting messaging documents, emails, web copy, blog posts, and collaborating across teams to drive awareness and user engagement.

Location: Hybrid in San Mateo, CA headquarters office (Monday-Friday in office, option for one day WFH)

Salary: $71,000 to $80,000 + benefits

Company

hirify.global is the largest EdTech company in the US, reaching millions of learners through products like IXL.com, Rosetta Stone, Wyzant, and Teachers Pay Teachers.

What you will do

• Write and develop marketing content including messaging documents, emails, web copy, print collateral, blog posts, and case studies
• Develop and drive campaigns to increase awareness and usage of product features
• Collaborate with marketing team to create strategies for reaching new customers and engaging existing users
• Work with product managers and graphic designers to coordinate and implement projects from start to finish

Requirements

• BA/BS degree and 2-4 years of marketing experience
• Exceptional writing skills for various formats from product messaging to blog posts
• Strong interpersonal skills and ability to work with teams at all levels
• Self-starter, detail-oriented, organized, with project management skills for multiple deadlines
• Knowledge of or interest in education/edtech
• Experience with Google Docs, Sheets, and Slides

Culture & Benefits

• Collaborative culture fostering open exchange of ideas, kindness, and respect
• Passionate, tenacious approach to work impacting millions of learners
• Comprehensive benefits package
• Support for growth and development from experienced marketing team
• Diverse and inclusive work environment