Marcom Intern, Digital Marketing - Sr

TL;DR

Marcom Intern, Digital Marketing - Sr (Analytics): Support measurement, analysis, and reporting of hirify.global' website performance with an accent on building Looker Studio dashboards from GA4, Google Search Console, and implementing event tracking via Google Tag Manager. Focus on analyzing user behavior, auditing configurations, identifying trends, and collaborating to improve hirify.global.com experience.

Location: Primarily office environment at hirify.global headquarters in Riverside, CA. Nearest Major Market: Riverside. Nearest Secondary Market: Los Angeles.

Compensation: $22 hourly

Company

Leading provider of advanced components for power conversion, circuit protection, and motion control sensing solutions with over 9,000 employees in 21 countries.

What you will do

• Build and maintain Looker Studio dashboards visualizing data from GA4, Google Search Console, Microsoft Webmaster Tools for various audiences.
• Implement and manage GA4 event tracking using Google Tag Manager for user interactions like clicks, forms, downloads, scrolls.
• Analyze website traffic, user behavior, search performance; identify trends and present actionable findings.
• Audit GA4 configurations, document setups, recommend improvements for data reliability.
• Develop standardized web analytics reporting processes with templates and documentation.
• Collaborate with MarCom and web development teams to align tracking with content and goals; organize data in Excel/Google Sheets.

Requirements

• Pursuing Bachelor's in Marketing, Computer Engineering, or Computer Science, entering junior or senior year.
• Google Analytics 4: navigate, explorations, key metrics like sessions, engagement, conversions.
• Google Tag Manager: create tags, triggers, variables for event tracking.
• Looker Studio: build reports, data connectors, calculated fields, charts.
• Excel/Google Sheets: data organization, pivot tables, formulas.
• Strong initiative, attention to detail, multitasking; clear communication with technical/non-technical stakeholders.

Culture & Benefits

• Supportive, collaborative, positive work environment with high advancement potential.
• Commitment to excellence, ethical operations, technological innovation.
• Equal opportunity employer focused on abilities, achievements, experience.