E-Commerce Marketing Specialist (Shopify)

TL;DR

E-Commerce Marketing Specialist (Shopify): Driving national and international online sales for a retail business with an accent on performance-focused ad campaigns and Shopify optimization. Focus on optimizing Meta and Google Ads, improving conversion rates, and expanding e-commerce reach beyond local markets.

Location: Remote (Must be based in South Africa). Working hours: EST

Salary: $10 per hour (approx. $1,600/month)

Company

hirify.global is a VA/EA operations agency providing specialized remote support for global clients.

What you will do

• Plan, build, and optimize paid advertising campaigns on Meta and Google.
• Develop targeted campaigns to increase local store foot traffic and international e-commerce sales.
• Analyze ad performance and continuously optimize for conversions and ROI.
• Work with Shopify collections and product structures to support automated ad campaigns.
• Support SEO improvements and website optimization.
• Test new marketing channels to diversify customer acquisition.

Requirements

• Experience running performance-focused e-commerce marketing campaigns.
• Proficiency with Shopify-based stores.
• Experience with Meta Ads Manager and/or Google Ads.
• Must be based in South Africa.
• English: C1 level (excellent written English) required.
• Ability to align with EST working hours.

Nice to have

• Experience integrating Shopify collections with ad campaigns.
• SEO knowledge.
• Experience working with small businesses or local brands.
• Familiarity with automation within advertising platforms.

Culture & Benefits

• 100% remote work environment with no activity trackers.
• Potential to transition from part-time to full-time after one month based on performance.
• $50 birthday bonus and $200 testimonial bonus.
• Entry into a $500 monthly raffle.
• Transparent and independent working style.