Product Strategy Analyst (Adtech)

TL;DR

Product Strategy Analyst (Adtech): Supporting the global vision and execution of the hirify.global DSP by analyzing market trends and driving product roadmap initiatives with an accent on data-driven research. Focus on utilizing AI-powered tools to conduct competitive analysis, prioritizing product backlogs, and coordinating cross-functional commercialization efforts.

Location: Flexible hybrid role, potential for occasional in-person events in the US.

Compensation: $61,875 - $128,750/yr

Company

A global leader in digital media and advertising technology committed to innovation and programmatic excellence.

What you will do

• Identify emerging market trends and customer needs to influence product feature enhancements.
• Utilize AI-powered research and analytics tools to develop competitive market positioning.
• Collaborate with Product Management to prioritize backlogs based on data-driven insights.
• Support GTM, Sales, and Marketing teams during commercialization workstreams.
• Synthesize customer feedback to inform the evolution of DSP products and features.
• Contribute to executive-level strategic updates and quarterly business reviews.

Requirements

• 4+ years of experience in programmatic media strategy, digital advertising, or ad-tech.
• Bachelor’s degree in Business, Marketing, Data Analytics, or related field.
• Working knowledge of DSP/SSP dynamics and industry trends.
• Familiarity with AI/ML concepts applied to advertising technology.
• Proven ability to analyze complex problems and provide actionable recommendations.
• Strong communication skills with experience presenting to cross-functional stakeholders.

Nice to have

• Experience in global, matrixed organizations spanning multiple time zones.
• Focus on future-forward ad-tech solutions like cookieless identity and sustainable media buying.
• Proficiency in data visualization tools like Tableau or Looker.

Culture & Benefits

• Comprehensive healthcare and 401k plans.
• Flexible hybrid work environment.
• Supportive culture with 11 Employee Resource Groups (ERGs).
• Learning and development support, including education stipends.
• Incentive compensation opportunities and discretionary annual bonuses.