Marketing Operations Manager

TL;DR

Marketing Operations Manager (Marketing Operations): Optimizing marketing technology, data processes, and campaign execution to scale demand generation and pipeline growth with an accent on Marketo administration and CRM integration. Focus on building operational frameworks, improving lead scoring performance, and ensuring compliance across global marketing initiatives.

Location: Must be based in Warsaw, Poland (Hybrid working)

Company

A global leader in business decisioning data and analytics, helping companies grow, manage risk, and innovate for over 180 years.

What you will do

• Act as the Marketo super user and centre of excellence for the organization.
• Manage CRM integrations, specifically Salesforce, to ensure seamless lead flow and high data quality.
• Develop dashboards and reporting to articulate campaign performance, pipeline contribution, and marketing ROI.
• Build and maintain customer segmentation frameworks for targeted, personalized campaigns.
• Oversee lead scoring, routing, and pipeline development to ensure delivery of high-quality leads.
• Document operational processes and build playbooks that enable global consistency and scale.

Requirements

• 5+ years of experience in Marketing Operations or a related field.
• Deep, hands-on expertise in Marketo.
• Strong experience with CRM systems (Salesforce or similar).
• Solid understanding of lead management, demand generation, and pipeline mechanics.
• Fluency in English.
• Knowledge of data privacy and compliance standards (GDPR, CCPA).

Culture & Benefits

• Hybrid work environment based in the Warsaw office.
• Opportunity to work within a diverse, global matrixed organization.
• Involvement in strategic marketing technology and operations budget management.
• Access to comprehensive company benefit packages.
• Professional growth as a key partner to global marketing and sales stakeholders.