Marketing Manager (Cybersecurity)

TL;DR

Marketing Manager (Cybersecurity): Managing the promotion and positioning of the hirify.global brand with an accent on lead generation, digital campaigns, and brand awareness. Focus on optimizing conversion tracks, implementing SEO/PPC strategies, and collaborating with sales to drive customer acquisition.

Location: Position located in Singapore

Company

hirify.global is a global leader in Human Risk Management, providing AI-powered security training and risk intelligence to over 70,000 organizations worldwide.

What you will do

• Develop and implement marketing campaigns and strategies aligned with HQ messaging.
• Manage lead generation, email campaigns, and the creation of landing pages and lead forms.
• Analyze historic performance and track KPIs to optimize lead nurture tracks and conversions.
• Oversee Search Engine Optimisation (SEO) and paid search campaigns (PPC) to drive traffic.
• Collaborate with sales, content marketing, and channel partners to scale marketing programs.
• Manage administrative tasks, including budget tracking and purchase requests.

Requirements

• Degree in Marketing or business-related subjects.
• Minimum 3 years of experience in marketing management.
• Proficiency in digital marketing tools, Google Workspace, and CRM software (Salesforce is a plus).
• Experience with marketing automation systems such as HubSpot or similar.
• Strong verbal and written communication skills.
• Must be based in Singapore.

Culture & Benefits

• Company-wide bonuses based on monthly sales targets.
• Employee referral bonuses and certification completion bonuses.
• Tuition and certification reimbursement.
• Adoption assistance.
• Modern, high-tech, and fun work environment.