Social, Community & Influencers Manager (Gamedev)

TL;DR

Social, Community & Influencers Manager (Gamedev): Leading the strategy and operations of Social, Community, and Influencer channels for Wildlife’s games, transforming these channels into a platform for player relationships, creator partnerships, and a source of strategic insight for marketing and product. Focus on structuring processes, translating qualitative feedback and quantitative data into actionable insights, and managing communication in high-visibility situations.

Location: Hybrid in São Paulo

Company

Wildlife is one of the leading mobile game developers and publishers in the world.

What you will do

• Lead and develop the Social, Community, and Influencer team, working closely with Product, Creative Strategy, UA, and Marketing.
• Define and evolve the Social and Community strategy for the games, structuring each game’s presence across platforms and community channels.
• Implement processes for community management and social operations, including editorial planning, player sentiment monitoring, and feedback organization.
• Own the Influencer channel strategy in partnership with UA and Marketing, covering paid and organic efforts, budget allocation, and campaign performance analysis.
• Define the vision and roadmap for the Creator Program, establishing tiers, benefits, and growth paths.
• Ensure campaign and program learnings are documented and translated into updated playbooks and strategic recommendations.

Requirements

• Experience managing Social Media, Community, Influencer Marketing, or related functions in digital, entertainment, or gaming environments.
• Strong understanding of brand communication and the ability to interpret community signals and performance data.
• Experience navigating public conversations and managing communication in high-visibility situations.
• Familiarity with influencer and creator ecosystems, both paid and organic.
• Ability to structure processes and translate qualitative feedback and quantitative data into actionable insights.
• Experience leading or mentoring team members, with the seniority to interact directly with Product, UA, Marketing, and other cross-functional teams.

Culture & Benefits

• Wildlife is proud to be an Equal Opportunity and Affirmative Action employer.
• Committed to providing reasonable accommodations for candidates with disabilities in our recruiting process.