Marketing Manager (Fintech)

TL;DR

Marketing Manager (Fintech): Driving awareness, pipeline, and product adoption by executing cross-channel marketing campaigns and product storytelling with an accent on content creation, website optimization, and event management. Focus on translating complex product capabilities into compelling B2B narratives and utilizing generative AI tools to accelerate execution and improve performance.

Location: Hybrid, Tel Aviv (Israel) or New York (USA)

Company

hirify.global is a fast-growing B2B fintech startup building innovative solutions for finance and operations leaders.

What you will do

• Create high-quality marketing content including landing pages, blogs, and reports.
• Manage social media presence to reinforce product positioning and brand credibility.
• Own and optimize the website as a key growth channel, focusing on conversion and user experience.
• Plan and execute targeted email campaigns across the marketing funnel.
• Lead end-to-end field marketing initiatives, including trade shows, industry events, and hosted experiences.
• Collaborate with Sales and Product teams to maximize pipeline generation and product adoption.

Requirements

• 2–5 years of experience in B2B marketing, ideally within fintech, SaaS, or high-growth startup environments.
• Native-level English proficiency required.
• High fluency in generative AI tools (e.g., Claude Code, ChatGPT) for marketing execution is a must-have.
• Proven track record in owning or supporting field marketing and event programs.
• Strong execution mindset with the ability to move quickly from concept to launch.
• Self-starter attitude with a focus on ownership and independent problem-solving.