Product Marketing Manager (Web3)

TL;DR

Product Marketing Manager (Web3): Defining product positioning and go-to-market strategies for cross-chain infrastructure with an accent on technical depth and narrative clarity. Focus on translating complex interoperability features into market-ready messaging for developers, customers, and institutions.

Location: Vancouver, BC

Company

hirify.global is a blockchain interoperability project building an omnichain messaging protocol to unify individual blockchain capabilities.

What you will do

• Develop differentiated product narratives grounded in technical understanding.
• Lead go-to-market strategy and launch plans for new products, integrations, and features.
• Partner with Product, BD, and Brand teams to align messaging across campaigns and events.
• Create high-impact sales enablement materials including product explainers and presentations.
• Analyze adoption and engagement data to refine storytelling and inform roadmap priorities.

Requirements

• 5–8 years of experience in product marketing, go-to-market, or solutions marketing.
• Proven background in fintech, SaaS, or crypto sectors.
• Fluency in institutional finance and capital markets is required.
• Ability to bridge technical depth with narrative clarity.
• Deep conviction in the crypto ecosystem and interoperability.

Culture & Benefits

• Collaborative environment partnering across Product and Engineering teams.
• Opportunity to work on industry-defining cross-chain infrastructure.
• High-agency, ownership-driven culture with diverse and inclusive workplace values.