Senior Product Marketing Manager (Academia)

TL;DR

Senior Product Marketing Manager (Academia): Leading product launches and revenue expansion strategies for a research-focused marketplace platform with an accent on positioning, sales enablement, and new market segmentation. Focus on driving adoption of research tools, collaborating with product teams to translate complex capabilities into compelling narratives, and executing go-to-market strategies across diverse academic and industry audiences.

Location: Remote, with ability to work effectively across UK and US timezones.

Company

hirify.global is a mission-driven technology company providing trusted infrastructure for human data, powering research and AI development across global academic and industry sectors.

What you will do

• Lead end-to-end product and feature launches for the Research vertical, driving positioning, messaging, and adoption strategies.
• Perform market research and customer segmentation to identify and validate opportunities for audience expansion.
• Develop sales enablement materials and processes to support the commercial team's new business and expansion efforts.
• Synthesize market and competitive insights to influence product strategy and roadmap decisions.
• Partner across internal verticals to ensure consistent storytelling and customer journey alignment.

Requirements

• 4+ years of experience in product marketing, specifically within a business unit or product line.
• Proven track record in marketplace or platform businesses with both product-led and sales-led experience.
• Strong narrative development skills with the ability to articulate complex concepts clearly.
• Experience collaborating closely with cross-functional teams like product, sales, and customer success.
• Data-driven mindset with experience in revenue expansion and customer insights.
• Ability to work effectively in a remote environment spanning UK and US timezones.

Culture & Benefits

• Unique opportunity to work at the intersection of academic research and AI innovation.
• Mission-driven environment focused on ethical data collection.
• Flexible remote-first culture with global collaboration.
• Competitive compensation and benefits packages.
• Access to a platform at the forefront of the next wave of human-integrated AI systems.