Event Marketing Manager

TL;DR

Event Marketing Manager (Investor Relations): Planning and executing virtual and in-person events across North America and EMEA with an accent on webinar production, event logistics, and sales enablement. Focus on creating engaging experiences, measuring event performance, and identifying new opportunities to strengthen Irwin’s presence in the IR community.

Location: Canada, Toronto

Salary: 80,000 – 92,000 CAD

Company

hirify.global creates flexible, open data and software solutions for over 200,000 investment professionals worldwide, providing instant access to financial data and analytics that investors use to make crucial decisions.

What you will do

• Plan and execute events across North America and EMEA, including owned events, partner programs, sponsored conferences, and client dinners.
• Own webinar production end-to-end, from coordinating speakers and promotion to managing the live broadcast and handling post-event communications, recordings, and follow-up.
• Own event logistics from start to finish, including venues, vendors, registration, signage, technology, budgets, and on-site coordination.
• Support sales enablement around events, maintaining target account lists, coordinating registration tracking in HubSpot, and ensuring leads are routed and followed up on after each event.
• Partner with product and customer success teams to create event content that educates the IR community and showcases how our platform helps teams do their jobs better.
• Measure and report on performance, tracking registrations, pipeline, and ROI in HubSpot and sharing insights that help us improve future events.

Requirements

• Bachelor's degree required.
• 4+ years of B2B event or field marketing experience.
• Strong communication skills to keep marketing, sales, product, customer success, and leadership teams aligned and informed.
• Organized and detail-oriented, with the ability to manage vendor coordination and attendee communications.
• Comfortable with marketing tools like HubSpot and Asana, and quick to learn new platforms like Zoom Events, Descript, or Canva.
• Open to travel within North America and internationally, depending on the event calendar.

Culture & Benefits

• Opportunity to join an S&P 500 company with over 45 years of sustainable growth.
• Support for your total well-being, including health, life, and disability insurance, retirement savings plans, and a discounted employee stock purchase program.
• Flexible work accommodations to help achieve success both at work and in personal lives.
• A global community dedicated to volunteerism and sustainability, where collaboration is always encouraged, and individuality drives solutions.
• Career progression planning with dedicated time each month for learning and development.
• Business Resource Groups open to all employees that serve as a catalyst for connection, growth, and belonging.