Senior Product Marketing Manager (AI)

TL;DR

Senior Product Marketing Manager (AI): Shaping and accelerating the market success of the Agentic Business Orchestration portfolio with an accent on AI, automation, and business orchestration. Focus on defining and scaling an emerging category at the intersection of AI, automation, and business orchestration.

Location: This is a hybrid role in our local hirify.global office.

Salary: 125,000 – 170,000 USD annually.

Company

hirify.global is transforming the way people work, trusted by over 10,000 public and private sector organizations across 90 countries.

What you will do

• Lead market analysis efforts to translate complex, data-driven market insights into clear recommendations for product strategy, roadmap prioritization, and investment decisions.
• Build and maintain a continuous marketing intelligence view of the market, including competitor messaging and moves, buyer needs, win/loss analysis, and adjacent solutions, to inform product and GTM decisions.
• Own and drive the end-to-end go-to-market strategy for new product launches and major releases within the Orchestration, Digital Automation or Business Process Automation industry.
• Partner with product, sales, and revenue teams to design integrated launch and campaign plans that drive awareness, pipeline, adoption, and expansion.
• Develop differentiated messaging and positioning grounded in market, competitive, and customer insight, clearly articulating value, outcomes, and use cases for each target segment.
• Create and maintain core narrative assets (value propositions, pitch decks, battlecards, solution one-pagers) that enable sales, partners, and customer-facing teams.

Requirements

• 6-8+ years of product marketing or product management at a B2B technology company
• Experience in B2B, sales-led motions
• SaaS and/or Process Management experience preferred
• Experience with Platform, Solution and Product portfolios preferred
• Bachelor’s degree is required

Culture & Benefits

• Global Gratitude and Recharge Days
• Flexible, paid time off policy
• Employee wellness programs and counseling resources
• Meaningful peer recognition and awards
• Paid parental leave
• Invention/patenting assistance