Senior Manager, Product Marketing (Gamedev)

TL;DR

Senior Manager, Product Marketing (Gamedev): Driving and supporting best-in-class games marketing and commercial performance across the Sonic the Hedgehog portfolio of hirify.global games with an accent on shaping global product marketing strategies and executing winning go-to-market tactical plans. Focus on building new marketing initiatives, soliciting effective ideas and support, achieving alignment with contributors and stakeholders, and championing the definition of success.

Location: Burbank, CA. Working in-office is an essential function of this position.

Salary: $132,000.00 - $158,000.00

Company

hirify.global and the Sonic the Hedgehog games team are looking for an experienced, self-motivated marketing professional.

What you will do

• Own, manage, and champion full lifecycle product marketing campaigns while achieving alignment with key stakeholders for the Sonic games portfolio.
• Manage direct reports, defining their business objectives, supporting their execution of project tasks, and overseeing their professional development.
• Collaborate with cross-functional and regional marketing teams to ensure tactical executions are aligned with the marketing strategies and financial objectives of the game product(s).
• Serve as a key liaison to the game studio and product development teams in securing buy-in, support, and participation for product marketing efforts at large.
• Execute on all manners of go-to-market functions and opportunities, including consumer product integrations, channel marketing, and partner marketing.
• Manage external agencies and work with internal creative partners to produce best-in-class marketing content.

Requirements

• Bachelor’s Degree in Marketing or equivalent education in relevant fields.
• 7+ years experience in a publishing/marketing role within gaming, entertainment, and/or consumer products.
• Experience in managing a direct report(s) and directing tasks to internal marketing partners.
• Strong experience in organizing and championing a marketing plan from strategy to go-to-market through post-launch.
• Strong experience in project managing and collaborating on multiple projects with multiple teams in a fast-paced, dynamic environment.
• Ability to work outside of Pacific Time business hours to conduct meetings with Europe and Japan offices.
• Willingness to travel domestically and internationally for work purposes.

Culture & Benefits

• In-office attendance is required for effective supervision, collaboration, and teamwork.