Abm Manager (SaaS)

TL;DR

ABM Manager (SaaS): Executing and optimizing digital programs that support account-based marketing strategy with an accent on translating target account priorities, audience insights, and campaign goals into coordinated paid media programs. Focus on increasing account engagement, expanding buying group reach, and supporting pipeline progression.

Location: Remote - USA

Salary: $90K – $140K

Company

hirify.global provides complete knowledge of what’s happening on blockchains through our data, services, and solutions.

What you will do

• Execute and optimize digital campaigns that support account-based marketing programs across named accounts, buying groups, and priority segments.
• Translate account priorities, persona strategy, buying stages, and intent signals into digital activation plans across paid search, paid social, display, and Demandbase.
• Manage Demandbase activation, including audience segmentation, display orchestration, campaign setup, and alignment to broader campaign goals.
• Write and refine paid media copy, campaign hooks, taglines, and ad concepts tailored to target personas and account segments.
• Monitor performance and optimize campaigns based on channel metrics and ABM outcomes.

Requirements

• 4–6 years of experience in B2B digital marketing, ABM, paid media, or demand generation.
• Experience running digital campaigns across paid search, paid social, display, and account-based advertising platforms.
• A strong understanding of how digital marketing supports named account programs, persona targeting, buying group engagement, and account progression.
• Experience managing external agencies and coordinating campaign execution across multiple channels.
• Strong analytical skills and the ability to connect campaign performance to account engagement and pipeline outcomes.
• Excellent written and verbal communication skills.
• Experience with Demandbase or a similar ABM platform.

Nice to have

• Experience working in a B2B SaaS environment.
• Familiarity with account tiering, buying group strategy, and intent-based targeting.
• Experience supporting account re-engagement or opportunity acceleration programs.
• Experience partnering closely with product marketing and sales on integrated account-based campaigns.

Culture & Benefits

• Lean, collaborative team focused on driving measurable business impact.
• Values ownership, strong cross-functional execution, and thoughtful experimentation.
• Committed to ensuring our team reflects the unique communities around us.