Head of Growth & Marketing Analytics (Fintech)
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Описание вакансии
TL;DR
Head of Growth & Marketing Analytics (Fintech): Driving user growth and engagement by shaping the analytics strategy and collaborating with cross-functional teams. Focus on translating business needs into actionable insights and driving the transformation of analytics with AI-driven workflows.
Location: This is a hybrid position in Mountain View, requiring in-office work 2 days a week.
Salary: $215,000 to $263,000, plus equity and benefits.
Company
is building products that deliver real-time financial flexibility for those with the unique needs of living paycheck to paycheck.
What you will do
- Hire, lead, coach, and develop a high-performing team of product and marketing analysts.
- Own the company’s marketing measurement, experimentation, and insight generation for paid, owned, and integrated channels.
- Lead the evolution of Media Mix Modeling (MMM) and causal inference frameworks to measure both performance and brand impact.
- Partner with the Growth team to optimize owned channels (SEO, Referrals) onboarding funnels, and lifecycle marketing to drive engagement.
- Build AI-driven workflows to automate recurring analytics and accelerate decision-making.
- Perform deep-dive analyses to uncover insights that inform product and business decisions.
Requirements
- 10+ years of experience in analytics, with at least 2 years in a people management role.
- Strong technical skills in SQL, Python, data visualization tools (Amplitude, Tableau) and experimentation.
- Has direct experience in marketing analytics using Media Mix Models (MMM), difference-in-differences and other causal inference techniques.
- Proven track record of leading high-performing marketing or product analytics teams.
- Excellent communication and storytelling skills.
- Ability to balance strategic thinking with hands-on execution.
Nice to have
- Experience in fintech, consumer tech, or a data-driven product organization.
- Familiarity with modern data stacks (e.g., Databricks, Tableau, Amplitude).
- Experience influencing executive stakeholders and driving cross-functional initiatives.
Culture & Benefits
- Team is diverse not only in background and experience but also in perspective.
- Celebrate diversity and strive to create a culture of belonging.
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