Account Manager, Paid Social (Marketing)

TL;DR

Account Manager, Paid Social (Marketing): Managing and optimizing social media campaigns, developing social plans that exceed client expectations, and contributing to the execution of social media activity. Focus on data analysis to provide insightful commentary and recommendations for future activity.

Location: This is a UK based role and requires individuals to have the right to work in this location

Company

hirify.global is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale.

What you will do

• Oversee the implementation, management, and daily optimization of campaign activity to reach client objectives and KPIs.
• Create media plans designed to achieve specified KPIs.
• Develop social strategies for client portfolios, ensuring strategies are clear and appropriate to client objectives and KPIs.
• Complete client reporting and analyze campaign results, extracting insights to provide recommendations for future activity.
• Develop strong relationships with media owners and other service providers to select the most appropriate suppliers for campaigns.
• Ensure financial accuracy, integrating the planning and buying process, and reconciliation of spends.

Requirements

• Passionate about social activation and driving continued excellence.
• Confidence in Snap, TikTok, Meta & Other Social Platforms.
• Ability to translate technical and complex points to non-technical audiences and coach others to do the same.
• Analytically minded with an aptitude for handling large data sets to identify trends and actionable insights.
• Ability to develop and execute comprehensive testing roadmaps in the social space – audience, media, creative.
• Excellent communication skills, both verbal and written, will be particularly important in building & developing client and supplier relationships.

Culture & Benefits

• Invest in employees to help them do their best work.
• Tap into the global hirify.global & WPP networks to pursue passions, grow networks, and learn at the cutting edge of marketing and advertising.
• Employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events.
• Benefits include competitive medical, group retirement plans, vision, and dental insurance.
• Significant paid time off, preferential partner discounts, and employee mental health awareness days.
• Hybrid approach, with teams in the office around four days a week.