Demand Generation Manager (Cybersecurity)

TL;DR

Demand Generation Manager (Cybersecurity): Driving predictable pipeline growth for enterprise cybersecurity products with an accent on multi-channel campaign strategy and sales alignment. Focus on executing high-impact demand generation programs, optimizing conversion funnels, and scaling effective lead acquisition strategies within the EMEA region.

Location: Must be based in France, UK, Spain, or Italy.

Company

hirify.global is a rapidly growing, remote-first cybertech startup developing open-source solutions to help organizations anticipate threats and strengthen their security posture.

What you will do

• Define and execute multi-channel demand generation plans to hit pipeline targets for specific regions.
• Launch and optimize integrated campaigns across email, social, paid media, webinars, and events.
• Align closely with Sales and BDR teams on ICP, messaging, and lead qualification processes.
• Collaborate with Product Marketing and Content teams to produce high-converting assets and offers.
• Manage marketing tech stack (HubSpot/Salesforce) and report on revenue impact and campaign performance.
• Test, learn, and scale successful growth experiments to roll out globally.

Requirements

• 5+ years of experience in B2B demand generation, growth, or performance marketing.
• Proven track record of building and converting high-quality pipelines.
• Proficiency with CRM and marketing automation tools like HubSpot or Salesforce.
• Strong understanding of funnel management, ICP segmentation, and conversion optimization.
• Must be currently based in France, UK, Spain, or Italy.
• Ability to thrive in a remote, async-first work environment.

Nice to have

• Experience in the cybersecurity or IT enterprise sector.
• Hands-on experience with Account-Based Marketing (ABM).
• Background in fast-paced, early-stage startup environments.

Culture & Benefits

• Competitive salary with equity participation.
• Fully remote, flexible work environment with a focus on work-life balance.
• Personalized tech setup to suit individual preferences.
• Biannual in-person gatherings for regional and global team collaboration.
• Culture driven by core values of Cohesion, Openness, Responsibility, and Equity.