Programmatic Campaign Manager (Adtech)

TL;DR

Programmatic Campaign Manager (Adtech): Developing, executing, managing, and optimizing programmatic campaigns for clients in the healthcare sector with an accent on optimizing advertising campaigns across clients. Focus on multi-channel programmatic strategies across display, video, OTT, DOOH, audio, and native to drive campaign performance and ROI.

Location: United States

Salary: $85,000 - $95,000

Company

hirify.global is a provider of health information services.

What you will do

• Develop and lead multi-channel programmatic strategies across display, video, OTT, DOOH, audio, and native.
• Manage the full campaign lifecycle from planning and setup to optimization and reporting.
• Serve as a primary contact for clients and media partners, delivering performance insights and reports.
• Collaborate across teams to share programmatic learnings and enhance cross-channel efforts.
• Support new business initiatives through strategic input and pitch deliverables.

Requirements

• 3+ years of hands-on experience in programmatic media buying and planning across multiple channels.
• Strong grasp of digital media metrics, audience segmentation, and targeting.
• Proficient in DSPs (Yahoo DSP, The Trade Desk), DMPs, and ad tech tools.
• Skilled in Google Analytics, Excel, and other reporting platforms.
• Experienced in executing emerging channels like DOOH and OTT, and managing tracking pixels, conversion, and attribution models.
• Experience in healthcare marketing and familiarity with HIPAA compliance preferred.

Culture & Benefits

• Health Insurance (medical, dental, and vision coverage).
• Paid Time Off (including vacation, sick leave, and flexible holiday days).
• 401(k) Retirement Plan with employer matching.
• Life and Disability Insurance.
• Employee Assistance Program (EAP).
• Commuter and/or Transit Benefits (if applicable).