Brand & Marketing Researcher

TL;DR

Brand & Marketing Researcher (Marketing): Conducting comprehensive quantitative and qualitative research to drive consumer-first decisions with an accent on brand positioning, creative pre-testing, and audience insights. Focus on designing end-to-end research projects, interpreting complex datasets, and presenting actionable findings to cross-functional stakeholders.

Location: Flexible hybrid role, potential for occasional office attendance required based on specific team needs

Salary: $72,750 – $151,250/yr

Company

hirify.global is a global technology company providing iconic digital products and omnichannel advertising solutions to hundreds of millions of users and advertisers.

What you will do

• Lead custom, end-to-end quantitative research, including survey design, data cleaning, and crosstab interpretation.
• Collaborate with external research vendors to execute specialized studies.
• Synthesize research findings into clear, actionable reports for diverse internal audiences.
• Partner closely with UX Research and Analytics teams to inform product and marketing strategy.
• Maintain high standards for data integrity and detail across all research initiatives.
• Leverage AI tools to enhance research efficiency and insight generation.

Requirements

• 5-7 years of experience in market research or consumer insights.
• Strong background in both primary quantitative and qualitative research methodologies.
• Proven ability to manage vendor-led research projects effectively.
• Excellent communication and presentation skills tailored to various levels of technical familiarity.
• Commitment to data integrity and attention to detail.
• Must be eligible to work in the US, as indicated by 401k/US-based benefits.

Nice to have

• Prior experience in brand tracking research.
• Advanced degree (MA/MS) in Marketing, Market Research, or Social Sciences.

Culture & Benefits

• Comprehensive healthcare and insurance coverage.
• Competitive 401k retirement plan.
• Flexible hybrid work environment.
• Supportive culture with 11 Employee Resource Groups (ERGs).
• Professional development resources including education stipends.
• Practical perks like backup childcare.