Channel Partner Marketing Manager

TL;DR

Channel Partner Marketing Manager: Leading global partner marketing initiatives and demand generation strategies for a software product company with an accent on partner ecosystem development and channel program optimization. Focus on scaling demand through VARs, MSPs, and cloud marketplaces, driving innovation in co-marketing motions, and delivering data-driven insights to maximize partner performance.

Location: Must be based in or local to Burlington, MA for a hybrid role. Relocation is not provided.

Salary: $91,800–$113,400

Company

hirify.global is a global provider of software solutions enabling customers to develop, deploy, and manage AI-powered applications and digital experiences.

What you will do

• Lead channel marketing strategic initiatives to ensure alignment with corporate objectives and regional execution.
• Own end-to-end global partner marketing programs, including campaign development and portal optimization.
• Drive innovation by activating cloud marketplaces and managing co-marketing motions.
• Collaborate with regional and global sales, product, and marketing operations teams.
• Establish global KPIs and deliver executive-level reporting on partner achievements and pipeline contributions.

Requirements

• 6+ years of B2B marketing experience with deep channel or partner specialization.
• Proven ability to lead global programs and influence senior stakeholders.
• Strong analytical and strategic thinking skills.
• Ability to operate in a high-autonomy, fast-paced environment across multiple time zones.
• Must be local to Burlington, MA as this is a hybrid role with no relocation package.
• Availability for occasional domestic and international travel.

Culture & Benefits

• Comprehensive benefits package including medical, dental, vision, life, and disability insurance.
• Financial benefits including 401(k) retirement savings plan and Employee Stock Purchase Program (ESPP).
• Flexible paid vacation, paid birthday off, and parental leave.
• Tuition reimbursement and employee well-being programs focusing on physical, mental, and financial health.
• Collaborative international culture valuing diverse perspectives and individual contributions.