Marketing & Customer Engagement Teams Manager (AI)

TL;DR

Marketing & Customer Engagement Teams Manager (AI): Leading marketing, digital communications, and customer engagement across North America with an accent on AI-driven personalization, e-commerce growth, and market segmentation. Focus on driving zero-touch sales, optimizing digital channels, and strengthening hirify.global’s industry position through data-backed strategies and team leadership.

Location: Hybrid role based in Export, PA, United States.

Company

A global leader in vacuum and overpressure solutions committed to innovation, curiosity, and employee development.

What you will do

• Drive digital marketing and communication strategies to enhance brand visibility in North American markets.
• Deploy integrated campaigns using AI tools for improved customer personalization and engagement.
• Lead e-commerce initiatives to increase zero-touch ordering and streamline digital sales journeys.
• Develop market-segmentation strategies in collaboration with business lines to drive growth.
• Manage Customer Success and Digital Marketing teams to foster a customer-centric organizational mindset.
• Optimize system usage including HubSpot, SAP/C4C, and Google Analytics to improve sales effectiveness.

Requirements

• Minimum 5 years of experience in marketing or communications management.
• Must be authorized to work in the United States.
• Strong proficiency in digital marketing, e-commerce, and front-end solutions (HTML emails, landing pages).
• Hands-on experience with HubSpot, SEO, and Google Tag Manager.
• Proven ability to lead teams, manage vendors, and negotiate across business areas.
• Excellent critical thinking and communication skills in an agile environment.

Nice to have

• Experience with SAP and C4C systems.
• Strong background in marketing automation and sales-effectiveness tools like ZoomInfo.

Culture & Benefits

• Competitive compensation package including 401k, medical, dental, and vision insurance.
• Comprehensive leave benefits including vacation, sick time, holiday pay, and parental leave.
• Support for professional growth through individual learning opportunities and technical training.
• Relocation assistance provided.
• Commitment to a culture of feedback, workplace safety, and continuous improvement.