Senior Customer Lifecycle Manager (SaaS)

TL;DR

Senior Customer Lifecycle Manager (SaaS): Designing and executing data-driven lifecycle programs to maximize customer activation, retention, and lifetime value across the entire user journey. Focus on building effective onboarding flows, implementing churn prevention strategies, and improving cross-sell opportunities within a high-impact commercial role.

Location: Hybrid (Dortmund, Germany) with the option to work from home/remotely.

Company

hirify.global is a leading European provider of online presence, cloud hosting, and digital marketing services, supporting over 2 million customers globally.

What you will do

• Define and own the lifecycle framework across the entire customer journey, from first purchase to renewal and expansion.
• Collaborate with product teams to enhance onboarding flows for hosting, domains, and SaaS products.
• Lead churn prevention initiatives to improve long-term customer retention.
• Optimize upgrade paths and recommendation logic to drive expansion revenue.
• Monitor campaign performance and conduct A/B testing to refine messaging and conversion rates.
• Manage stakeholders across product, marketing, data, and engineering departments.

Requirements

• 5+ years of professional experience in CRM, lifecycle marketing, growth, or retention strategies.
• Proven background in subscription, SaaS, or digital product business models.
• Strong analytical mindset for translating data into actionable lifecycle programs.
• Experience in designing customer segmentation and mapping customer journeys.
• Familiarity with CRM platforms such as HubSpot or similar tooling.
• Capability to link lifecycle initiatives directly to revenue and retention outcomes.

Culture & Benefits

• Flexible work-life balance with the option to work from home or remotely.
• Agile management environment with short decision-making processes.
• Competitive bonuses and permanent employment contract.
• Access to JobRad leasing and Urban Sports Club membership.
• Comprehensive well-being support including on-site massages and company pension plans.
• Collaborative, international team environment with regular company events.