Partner Marketing Specialist (SaaS)

TL;DR

Partner Marketing Specialist (SaaS): Developing and executing end-to-end partner demand generation strategies for the DACH region with an accent on co-marketing, event planning, and performance optimization. Focus on driving pipeline growth, managing partner relationships, and scaling demand generation initiatives from strategic conceptualization to hands-on execution.

Location: Hybrid (must be based in or able to commute to Munich, Germany)

Salary: €40,000–€50,000

Company

hirify.global is a fast-growing European SaaS company providing an all-in-one business management platform for HR, finance, and operations teams.

What you will do

• Own and execute demand generation plans, including inbound/outbound activities, events, and webinars with partners.
• Lead GTM strategies for partners across the DACH market to increase reach and brand presence.
• Monitor and report on pipeline performance, including demos, conversion rates, and revenue impact.
• Create high-impact marketing materials and provide ongoing support to empower partner success.
• Collaborate closely with internal Sales and external stakeholders to align marketing efforts with revenue outcomes.

Requirements

• Native German speaker with professional fluency in English.
• Proven experience in B2B digital marketing, preferably within the tech or SaaS industry.
• Ability to build and execute comprehensive demand generation plans including content, events, and campaigns.
• Strong data-driven mindset for tracking performance and optimizing marketing campaigns.
• Comfortable managing relationships with partners, agencies, and cross-functional stakeholders.
• Ability to thrive in a fast-paced environment and take ownership of projects from scratch.

Culture & Benefits

• Work in a fast-growing, international environment with over 1,200 employees.
• Emphasis on radical ownership, continuous learning, and collaborative team culture.
• Commitment to diversity, equal opportunities, and inclusive recruitment processes.
• Opportunity to influence the future of business management technology.