Marketing Coordinator (Retail)

TL;DR

Marketing Coordinator (Retail): Supporting and optimizing integrated digital marketing campaigns and content strategy to drive demand and awareness for a privacy-first advertising platform with an accent on data-driven decision-making. Focus on executing inbound and outbound strategies, analyzing campaign effectiveness using Hubspot, and streamlining marketing workflows in a high-growth environment.

Location: Must be based in São Paulo, Brazil

Company

A fast-growing global company revolutionizing retail media through privacy-first, AI-driven advertising technology.

What you will do

• Manage and optimize website content and SEO performance to align with business objectives.
• Create and distribute marketing materials including newsletters, press releases, blog posts, and social media content.
• Track, measure, and analyze the effectiveness of demand generation campaigns via Hubspot.
• Coordinate with external agencies for PR and tradeshow activities.
• Execute integrated inbound and outbound campaigns covering email, PPC, display ads, and online events.
• Evaluate go-to-market processes to identify and implement improvements for marketing effectiveness.

Requirements

• 1+ years of experience in digital marketing, content marketing, SEO, SEM, and social media management.
• Bachelor’s degree in Marketing, Computer Science, or related fields.
• Proven ability to work effectively with sales development teams.
• Strong analytical and presentation skills with an entrepreneurial mindset.
• Proficiency in both Portuguese and English required.

Nice to have

• Previous experience working in a startup environment.

Culture & Benefits

• Fast-paced, collaborative, and results-oriented work environment.
• Direct exposure and collaboration with company co-founders.
• Emphasis on transparency, rapid feedback, and continuous learning.
• Opportunity to shape marketing processes in a rapidly scaling organization.
• Inclusive and diverse workplace culture.