Marketing Specialist (Fintech)

TL;DR

Marketing Specialist (Fintech): Leading end-to-end CRM and product marketing campaigns for global financial and telecom clients with an accent on campaign lifecycle management and brand compliance. Focus on driving continuous improvement through data-backed A/B testing and multi-market audience segmentation to optimize customer communications.

Location: Must be based in Vilnius, Lithuania

Salary: €1,800–€2,300 gross

Company

A global software development and IT team augmentation firm specializing in fintech, banking, and telco industries.

What you will do

• Manage end-to-end campaign development from planning and creative execution to reporting.
• Coordinate with legal, compliance, and regional teams to ensure alignment with global standards.
• Design and implement A/B tests to optimize campaign performance and generate actionable insights.
• Ensure high quality across all customer communications by reviewing copy, links, and design assets.
• Maintain brand standards through effective management of the creative review process.

Requirements

• Location: Must be based in or able to work from Vilnius, Lithuania.
• Minimum 2 years of experience in marketing, specifically CRM, loyalty, or product marketing.
• Fluency in English (written and spoken) is required.
• Proven experience managing CRM campaigns in global or multi-market environments.
• Proficiency in CRM platforms like Salesforce or Braze.
• Skilled in data analysis and presentation using PowerPoint and Excel.

Nice to have

• Professional background in Finance or FinTech.

Culture & Benefits

• Personalized benefits packages tailored to individual passions.
• Collaboration with award-winning international teams.
• Participation in diverse, challenging projects across various industries.
• Company-sponsored team events, seasonal parties, and milestone celebrations.
• Commitment to an inclusive workplace culture that rejects discrimination.