Digital Marketing Specialist

TL;DR

Digital Marketing Specialist: Planning and executing multi-channel video campaigns with an accent on Youtube, Social Media, and Programmatic advertising across European markets. Focus on optimizing high-scale budgets, analyzing campaign performance data, and collaborating with cross-functional teams to drive business growth.

Location: Hybrid model (office presence encouraged in Vilnius or Kaunas)

Salary: €2,300 - €3,117 gross per month

Company

hirify.global is Europe’s leading online C2C marketplace for second-hand fashion, committed to making second-hand the first choice for sustainable consumption.

What you will do

• Plan and execute video campaigns across digital platforms like YouTube, Meta, and DV360.
• Develop budget recommendations and media plans aligned with specific market objectives.
• Analyze campaign performance metrics to derive insights and inform future strategies.
• Optimize advertising campaigns by applying data-driven best practices.
• Collaborate with Offline and Marketing Analytics teams to build cross-channel plans and improve measurement.
• Monitor and adapt to evolving media consumption trends within target markets.

Requirements

• 1+ years of experience in managing paid acquisition channels.
• Proficiency with programmatic and social advertising platforms including Google Ads, Meta, and TikTok.
• English proficiency required for effective communication.
• Strong analytical skills with proficiency in Excel or Google Sheets.
• Detail-oriented mindset with the ability to manage multiple projects simultaneously.
• Ability to work within a hybrid team environment.

Nice to have

• Experience with DV360 platform.
• Basic understanding of statistical concepts for data analysis.
• Interest in traditional TV media planning and buying.

Culture & Benefits

• Hybrid work model with flexible office attendance.
• 25 days of annual paid holiday.
• Annual individual learning budget for professional development.
• Share options programme.
• Private health insurance and digital mental health support.
• Workation policy allowing up to 90 days of remote work per year (21 days outside EU).
• Personal monthly budget for shopping on hirify.global.
• Dog-friendly offices with additional local perks like gym access or meal allowances.