User Acquisition Manager

TL;DR

User Acquisition Manager (Marketing): Driving customer acquisition for subscription-based web products with an accent on scaling performance marketing across Meta, Google, Snapchat, and TikTok. Focus on ROI maximization, building repeatable growth systems, and executing data-driven experiments to improve efficiency at scale.

Location: Must be based within approximately ±4 hours of the CET time zone.

Company

Ruby Labs is a fast-growing tech company building innovative consumer products across health, education, and entertainment sectors.

What you will do

• Develop and implement strategies to continuously improve return on ad spend (ROAS).
• Design and optimize complex campaign structures across Meta, Google, and emerging channels.
• Conduct deep performance analysis using tools like Tableau and platform reporting to drive tactical decisions.
• Partner with creative teams to improve ad copy, visual assets, and conversion rates.
• Run high-impact experiments to identify and fix funnel leakages.
• Collaborate with leadership on budget planning, goal setting, and acquisition strategy refinement.

Requirements

• 4+ years of experience in user acquisition for subscription-based web products.
• Proven track record of managing and profitably scaling 7-figure monthly advertising budgets.
• Advanced analytical skills in attribution, campaign analysis, and optimization.
• Ability to work independently as a self-starter in a high-growth environment.
• Strong project management skills to handle multiple parallel campaigns.
• Location: Must be based within ±4 hours of CET.

Culture & Benefits

• Fully remote work environment.
• Unlimited paid time off (PTO).
• Paid national holidays.
• Company-provided MacBook.
• Flexible independent contractor agreement offering autonomy and tax advantages.

Hiring process

• Recruiter screening (40 minutes).
• Final interview (60 minutes).