TL;DR
Growth Marketing Operations Manager (Web3): Managing and optimizing the daily operations and marketing growth of the Simple Earn product with an accent on data-driven decision making, process standardization, and campaign execution. Focus on building scalable operational systems, driving user acquisition/retention, and coordinating cross-functional partnership initiatives within the crypto wealth management domain.
Location: Remote (Hong Kong office context mentioned)
Company
hirify.global is a global blockchain ecosystem and the world’s largest cryptocurrency exchange, providing a diverse range of digital-asset products and financial services.
What you will do
- Take full ownership of the daily operations of the Locked Simple Earn product to ensure performance and user experience optimization.
- Build and maintain comprehensive growth operations systems, including standardized processes and quality control mechanisms.
- Design and execute end-to-end marketing campaigns, from conceptualization to performance tracking and ROI optimization.
- Establish data-driven decision frameworks to monitor core operational metrics and validate growth hypotheses.
- Coordinate cross-departmental and external partnership efforts, including KOL management and joint marketing campaigns.
- Identify and implement process improvements to enhance team efficiency and business scalability.
Requirements
- 3+ years of experience in marketing or operations with a proven track record of end-to-end project management.
- Deep understanding of crypto Earn/wealth management products, staking mechanisms, and crypto user behavior.
- Strong background in building standardized operational workflows and implementing quality control systems.
- Proficiency in data analysis, financial awareness, and the ability to deconstruct complex business problems.
- Exceptional cross-functional communication and collaboration skills for working in a fast-paced environment.
- Ability to demonstrate high levels of stress resilience and strategic adaptability in market-shifting conditions.
Nice to have
- Experience in building operational systems from 0 to 1 for large-scale projects with 200k+ users.
- Previous experience specifically in crypto yield or staking product operations.
- Technical proficiency in utilizing AI-driven tools to enhance operational efficiency.
- Crisis management and emergency response experience within the crypto industry.
Culture & Benefits
- Shape the future of the global blockchain ecosystem in a user-centric organization.
- Work within a flat, fast-paced team structure with autonomy and innovative challenges.
- Benefit from a flexible work-from-home arrangement.
- Opportunity for continuous professional development in a results-driven environment.
- Competitive compensation and benefits package.
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