Senior Strategist, Creator/Influencer (Marketing)

TL;DR

Senior Strategist, Creator/Influencer (Marketing): Leading global creator and influencer strategy for major brands with an accent on cultural nuance, data-driven insights, and cross-market campaign orchestration. Focus on building scalable playbooks, translating complex technology narratives into engaging content, and driving innovation within the global creator economy.

Location: Hybrid role, must be based in or able to commute to the Los Angeles office 3 days per week.

Salary: $80,000–$95,000

Company

A global leader at the epicenter of sports, music, and entertainment, partnering with iconic brands and rights holders to drive business growth through integrated marketing disciplines.

What you will do

• Lead global creator strategy across regions, ensuring cultural nuance and brand framework consistency.
• Develop scalable global playbooks and toolkits to empower regional team execution.
• Partner with global stakeholders across APAC, EMEA, LATAM, and NA to align measurement and strategy.
• Build creator ecosystems for technology brands, focusing on culturally relevant storytelling.
• Identify cross-market trends and innovation opportunities within tech and mobile ecosystems.
• Participate in global client meetings, occasionally working evenings to accommodate different time zones.

Requirements

• 4–5 years of experience in influencer strategy within an agency or brand environment.
• Proven track record of developing strategic playbooks for global teams.
• Deep understanding of major social platforms including YouTube, TikTok, and Instagram.
• Experience working with technology, consumer electronics, or platform brands.
• Ability to navigate regional market nuances and collaborate with cross-cultural teams.
• Flexibility to work occasional evenings to support global client time zones.

Nice to have

• Experience leading global or multi-market creator programs with adopted frameworks.
• Korean language fluency or proficiency.

Culture & Benefits

• Collaborative, global environment operating at the intersection of entertainment and marketing.
• Opportunity to influence global creator strategy for major technology brands.
• Exposure to international markets and cross-cultural campaign development.
• Standard corporate benefits and professional growth opportunities.