Insurance Marketing Director

TL;DR

Insurance Marketing Director (Insurance): Owns the broker marketing channel strategy and execution for a cyber insurance company with an accent on broker education and enablement content. Focus on running marketing campaigns, producing webinar, and designing marketing assets.

Location: Must be in NYC office 3x per week

Salary: $180,000-$210,000 per year

Company

hirify.global is redefining cyber insurance with an InsurSec model that pairs comprehensive cyber coverage with world-class cybersecurity.

What you will do

• Develop and execute broker marketing strategy across email, social, webinars, and enablement.
• Own the translation of security and threat intelligence insights into broker-ready content.
• Take ownership of broker events infrastructure, including budget, gifting platform, and toolkit.
• Define support model for GTM launches and integrated campaigns with measurement and reporting structure.
• Establish a regular cadence for sharing enablement with underwriters and create a feedback loop.

Requirements

• Marketed to insurance brokers with a deep understanding of what resonates with them.
• Experience defining and executing successful integrated campaigns.
• Experience leading thought leadership programs in a B2B environment.
• Managed multiple programs simultaneously in a fast-paced environment.
• Experience earning buy-in from senior leaders and cross-functional partners.
• Experience producing sales enablement materials and on-brand marketing assets.

Culture & Benefits

• Opportunity to own an entire marketing channel - broker distribution.
• Collaborate closely with underwriting, security, and claims teams.
• Report to Head of Marketing with a track record of building high-impact marketing teams.