Manager, Partnership & Institutional Channel Marketing (Fintech)

TL;DR

Manager, Partnership & Institutional Channel Marketing (Fintech): Leading global marketing strategies for partner and institutional segments to drive acquisition and revenue growth with an accent on the forex and trading industry. Focus on developing integrated campaigns, building sales enablement assets, and executing CRM/SCRM strategies across key international markets.

Location: Must be based in the Dubai office

Company

A global fintech group founded in 1998, providing online trading and wealth management tools to over 2 million customers across the Middle East, Asia, and Africa.

What you will do

• Develop and execute global marketing strategies for partner (IB) and institutional (B2B) segments for FXTM and hirify.global Connect brands.
• Manage integrated marketing campaigns across digital and offline channels, including events and industry conferences.
• Create sales enablement materials, toolkits, brochures, and webinars to support partner engagement.
• Lead the design and content strategy for the hirify.global Connect website and B2B digital channels.
• Implement CRM/SCRM journeys to optimize the onboarding and retention of institutional prospects.
• Collaborate with Dealing, Product, and Digital Marketing teams to monitor performance metrics and optimize campaign ROI.

Requirements

• Minimum 8 years of experience in B2B or partner marketing, preferably within the financial services or Forex sector.
• Strong understanding of regional nuances in global growth markets such as Greater China, SEA, Africa, and MENA.
• Proficiency in both English and Chinese is required.
• Deep knowledge of the IB/partner business model and retail trading user experience.
• Demonstrated ability to manage complex, cross-functional projects and deliver results under tight deadlines.
• Data-driven mindset with experience in utilizing analytics to refine marketing strategies.

Culture & Benefits

• Hybrid working policy.
• World-class health insurance for employees and their dependents.
• Personalized flex-benefits and discretionary performance-related bonuses.
• Access to self-development tools and wellbeing programs.
• Professional growth opportunities in an energetic, diverse, and fast-growing global company.