TL;DR
Senior User Acquisition Manager (Latam): Leading Meta Ads efforts across the Latam region, responsible for scaling high-budget campaigns and optimizing complex funnels to drive enrollment for high-value tech programs with an accent on balancing high-volume lead generation with down-funnel sales conversion. Focus on analyzing complex customer journeys and providing data-backed briefs to the creative team.
Location: Remote
Company
hirify.global is an award-winning online school in the technology bootcamp space with a mission to help people transform their lives and succeed in tech.
What you will do
- Own the end-to-end execution of Meta Ads, managing significant budgets while balancing high-volume lead generation with down-funnel sales conversion.
- Analyze and navigate complex customer journeys to ensure maximum ROI on high-ticket offerings.
- Collaborate closely with the creative team to maintain a high output of fresh assets, providing data-backed briefs and feedback.
- Build and monitor granular reports to track performance, using your findings to pivot strategies in real-time based on business needs.
Requirements
- 3+ years of professional experience in User Acquisition, specifically managing high-budget Meta Ads accounts ($50k+/month preferred).
- A strong understanding of full-funnel analytics and experience with high-check/sales-oriented products.
- Deep understanding of visual hooks, messaging, and what drives engagement in the current Meta landscape.
- English: B1 or higher.
- Comfortable working in a fast-paced, remote-first environment where you can work independently and take ownership of your results.
Culture & Benefits
- Competitive compensation.
- Full-time remote contract with a flexible schedule.
- Work in a close-knit, international team of thoughtful and driven professionals.
- Utilize software licenses and remote work tools (Slack, Miro, Notion, Zoom, etc).
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