TL;DR
Sr. Customer Marketing Manager (SaaS): Build and scale a customer advocacy program while leading programs that market to the existing customer base with an accent on customer success stories tied to our Ideal Customer Profile (ICP) and value messaging. Focus on driving adoption, expansion, retention, and advocacy across the customer lifecycle.
Location: United States
Salary: $160,000 - $170,000 USD
Company
hirify.global is the operational data platform for AI that empowers businesses to succeed by bringing data to life in new ways.
What you will do
- Build and scale a customer advocacy program that supports references, reviews, speakers, events, and customer voice initiatives.
- Develop customer marketing programs that increase adoption, retention, and expansion across key segments.
- Capture and activate customer success stories aligned to ICP priorities and business value.
- Plan and execute customer programming such as advisory boards, webinars, user groups, and event tracks.
- Partner with Sales and Customer Success to support renewal, expansion, and pipeline influence.
- Measure program impact and continuously optimize based on performance.
Requirements
- 7 - 10 or more years of experience in customer marketing, advocacy, or lifecycle marketing within B2B SaaS.
- Proven experience running customer advocacy programs and delivering customer proof at scale.
- Strong storytelling with the ability to translate customer outcomes into compelling narratives.
- Experience partnering cross-functionally and driving alignment without direct authority.
- Strong organizational and program management skills.
- Hands-on experience with leading marketing automation platforms and CRM systems to streamline workflows, personalize outreach, and optimize campaign performance.
Nice to have
- Bachelor’s degree in marketing or a related field preferred.
Culture & Benefits
- Generous Time Off Program.
- Wellness Benefits: medical, dental, vision, life insurance, and employee assistance programs.
- Financial Planning: Retirement program and Business Travel Insurance.
- Career Growth.
- Fun Perks: An ergonomic and comfortable in-office / WFH setup, Food & Snacks for in-office employees.
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