Sr Art Director (AdTech)

TL;DR

Sr Art Director (AdTech): Leading visual strategy and design execution for high-performing campaigns across various platforms, including Meta, TikTok, and Google, with an accent on scalable, modular frameworks for international and multi-platform execution. Focus on creative advising, best practices, and performance optimization for clients.

Location: New York, New York, United States

Salary: $100,000 - 120,000 USD

Company

Smartly is a leading AI-powered advertising technology company transforming ad experiences for brands and their consumers.

What you will do

• Lead visual strategy, concept development, and design execution for high-performing campaigns across multiple platforms.
• Create prototypes and mockups to bring campaign ideas to life across funnel stages and formats.
• Build scalable, modular frameworks for international and multi-platform execution.
• Partner directly with clients as a creative advisor, offering guidance on best practices and testing strategies.
• Collaborate with developers and production teams to co-create automated solutions.
• Provide product feedback to help improve creative tools.

Requirements

• 7+ years as an Art Director or Digital Designer with experience in performance marketing and paid social.
• A portfolio showcasing performance-first campaigns and scalable systems.
• Mastery of Adobe Creative Suite; familiarity with Figma and motion tools.
• Deep knowledge of social platforms and how creative drives performance.
• Strong communicator with the confidence to present work and build trust with clients.
• Experience working with SaaS tools or in ad tech.

Culture & Benefits

• Five weeks paid time off (PTO), 11 company paid holidays, unlimited sick days.
• Generous healthcare packages & mental health benefits.
• 401K plus matching & equity grants for all new Smartlies.
• Wellness benefit & learning reimbursement opportunities.
• Volunteer time off days & company donation matching opportunities.