Director / Principal Of Product Design (AI)

TL;DR

Director / Principal Of Product Design (AI): Leading the end-to-end experience design strategy for Checkout and Offers/Merchandising with an accent on complex commerce ecosystems, high-scale transactional flows, and data-driven personalization. Focus on building and mentoring multi-disciplinary design teams, leveraging AI-driven workflows to optimize conversion, and driving a north-star design vision across multiple brands and platforms.

Location: Must be based in the US (Austin, TX; New York, NY; San Jose/San Francisco, CA; Los Angeles, CA; or Seattle, WA)

Compensation: $224,000 – $358,500

Company

hirify.global is a global leader in travel technology, powering high-performing booking and purchase journeys for millions of travelers through a diverse portfolio of brands.

What you will do

• Define and drive the design vision, principles, and north-star experiences for global checkout and merchandising funnels.
• Build, lead, and mentor a multi-disciplinary team of product designers, researchers, and content strategists.
• Partner cross-functionally with Product, Engineering, Data, and Marketing to shape roadmaps and ship iterative improvements.
• Apply quantitative and qualitative insights—including experimentation and user research—to optimize conversion and customer satisfaction.
• Integrate AI-driven systems and ML concepts into product design workflows to improve operational efficiency and personalization.
• Scale complex design systems across multiple brands, products, and surfaces.

Requirements

• 10+ years of professional experience in digital product design for consumer or enterprise platforms.
• Proven track record of leading and managing large, multi-disciplinary design teams and senior contributors.
• Demonstrated expertise in checkout, payments, or complex transactional e-commerce flows.
• Strong portfolio showcasing shipped work in information architecture, interaction, and visual design at scale.
• Experience utilizing data, A/B testing, and research to inform design decisions.
• Must be authorized to work in the United States.

Nice to have

• Master’s degree in Design, HCI, or related field.
• Experience leading multi-region or multi-brand design initiatives.
• Fluency in additional languages.
• Advanced knowledge of implementing responsible AI/ML solutions in customer-facing products.

Culture & Benefits

• Comprehensive health, dental, and vision insurance packages.
• Wellness & travel reimbursement program with exclusive travel discounts.
• Generous time-off policy and parental leave.
• Career development resources and internal mobility opportunities.
• Flexible work model with office presence.
• Supportive, award-winning inclusive culture.