Marketing Sr. Coordinator (Performance Creative Strategy)

TL;DR

Marketing Sr. Coordinator (Performance Creative Strategy): Coordinating the end-to-end creative strategy for promotional sales campaigns with an accent on driving conversion across digital platforms. Focus on utilizing data insights, managing production timelines, and executing creative learning agendas to optimize marketing performance.

Location: Based at our New York City headquarters (Hybrid)

Salary: $84,250–$99,650 USD

Company

hirify.global is a leading fitness technology company that provides expert instruction and world-class content through innovative hardware and digital platforms.

What you will do

• Manage the end-to-end creative execution of promotional campaigns to ensure alignment with strategy.
• Develop clear, data-backed creative briefs and serve as the central point of contact for stakeholders.
• Tailor messaging and visuals for platforms like TikTok, Meta, Pinterest, and YouTube.
• Execute quarterly creative learning agendas and analyze performance data to identify optimization opportunities.
• Collaborate with cross-functional teams including Growth Strategy, Creative, Media, and Legal.
• Coordinate production timelines for timely asset delivery, reviews, and quality assurance.

Requirements

• 1–3 years of experience in performance marketing, creative strategy, or media buying.
• Strong understanding of digital platform best practices and performance measurement tools.
• Proven ability to manage multiple projects simultaneously in an agile environment.
• Analytical mindset with experience using data visualization tools like Looker.
• Excellent communication skills for crafting briefs and providing actionable feedback.

Nice to have

• Experience in subscription-based business models.
• Familiarity or interest in using Generative AI tools to enhance workflows.

Culture & Benefits

• Comprehensive medical, dental, and vision insurance.
• Generous paid time off policy and parental leave support.
• 401k plan, tuition reimbursement, and student loan paydown programs.
• Free access to the hirify.global Digital App and employee discounts on apparel/hardware.
• Commuter benefits and mental health services.