TL;DR
Head Of Organic (Marketing): Lead and execute the global organic acquisition strategy across web and app, focusing on SEO, ASO, content, technical discoverability, and AI-driven search behaviors. Focus on building scalable growth systems, aligning with product and brand, and driving commercial impact in priority markets.
Location: London, Hybrid
Company
hirify.global is a next-generation integrated global payment platform simplifying cross-border payments worldwide, serving millions of customers in over 170 countries with offices in London, Belgrade, Dublin, and Miami.
What you will do
- Define and own the organic growth strategy across SEO, ASO, content, and emerging discovery channels aligned with company priorities and target markets.
- Create scalable systems to identify, prioritize, and execute organic growth opportunities globally with a focus on localization and commercial value.
- Lead measurement, experimentation, and performance tracking in partnership with Data teams to optimize organic acquisition.
- Collaborate closely with Product, Marketing, Engineering, Data, Brand, and Compliance teams to align organic growth with broader company initiatives.
- Balance quick wins with long-term investments in technical foundations and content infrastructure.
Requirements
- Location: London, Hybrid work format
- Significant experience in organic growth for high-growth digital products with proven results in scaling traffic and business outcomes.
- Deep expertise in SEO, ASO, content, and emerging discovery channels with hands-on experience adapting to new search behaviors.
- Strong analytical mindset with ability to prioritize opportunities by impact and navigate compliance in regulated environments.
- Collaborative and action-oriented, comfortable working in fast-paced environments with cross-functional teams.
Culture & Benefits
- Global impact with millions of users worldwide.
- Career acceleration through internal mobility, mentoring, and continuous learning.
- Connected, principle-driven culture focused on achieving more.
- Competitive salary, benefits, and flexible work arrangements.
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