Field Marketing Manager

TL;DR

Field Marketing Manager (Marketing): Leading regional field marketing campaigns and events to drive pipeline growth and revenue with an accent on account-based marketing and event execution. Focus on designing lead nurture strategies, aligning sales and marketing, and optimizing campaign performance using HubSpot and Salesforce.

Location: London, United Kingdom (onsite)

Company

hirify.global is Europe’s leading AI-powered spend management and procurement platform simplifying company spending for businesses up to 1,000 employees.

What you will do

• Own and execute localized field marketing campaigns and account-based marketing strategies for target regions.
• Lead end-to-end in-person and virtual event execution, managing teams and customer interactions.
• Conduct market research and analyze customer journeys and sales data to inform strategies.
• Design and implement lead nurture and email marketing campaigns aligned with funnel stages.
• Collaborate closely with sales teams to ensure smooth lead handover and provide marketing support.
• Track and optimize marketing performance using HubSpot and Salesforce, managing pipeline reporting.

Requirements

• Location: Must be based in London, United Kingdom
• 3+ years of experience in B2B field marketing or similar roles.
• Strong skills in event execution, operational process management, and team leadership at events.
• Proficiency with lead nurture, email marketing best practices, HubSpot, and Salesforce.
• Data-driven approach with deep understanding of ideal customer profiles and ABM strategies.
• Excellent collaboration and communication skills with sales and marketing teams.

Culture & Benefits

• Work in a high-caliber, growth-oriented team under experienced leadership.
• Opportunity to contribute directly to pipeline and revenue growth across Europe.
• Dynamic and fast-paced environment encouraging ownership and a growth mindset.