Logitech for Business Marketing Lead (B2B)

TL;DR

Marketing Lead (B2B): Developing and executing the B2B marketing strategy for Northern Europe, delivering integrated marketing programs to accelerate growth through partner ecosystems and directly with enterprise/SMB customers. Focus on building pipeline, increasing brand awareness, and strengthening market share through effective regional strategy, partner co-marketing, and end-customer campaign execution.

Location: Hybrid role based in London, United Kingdom, serving the Northern Europe region (UK & Ireland, Benelux, Nordic region). Requires willingness to travel across the region (up to 30%).

Company

hirify.global is a company that empowers collaboration and fosters play, offering flexibility with a hybrid work model.

What you will do

• Develop and execute the Northern Europe B2B marketing strategy aligned with global priorities.
• Lead a small team of local marketing specialists and agencies.
• Drive joint marketing programs with key partners and manage MDF effectively for ROI.
• Plan and execute integrated marketing campaigns targeting enterprise and SMB customers.
• Localise global campaigns and messaging, overseeing local PR agencies.
• Partner with regional sales leaders and product marketing to translate objectives into marketing plans.

Requirements

• 8+ years of experience in B2B marketing, with at least 3 years in a regional or multi-country role.
• Proven leadership experience, including managing direct reports or cross-functional teams.
• Track record of driving measurable pipeline growth through partner and end-customer marketing.
• Experience in technology or IT services industries.
• Strong understanding of partner ecosystems and channel marketing models.
• Native or fluent English required.

Nice to have

• Proficiency in an additional Northern European language (e.g., Dutch, Swedish, Danish, Norwegian, or Finnish).

Culture & Benefits

• Hybrid work model with flexibility for remote work from most locations.
• Comprehensive and competitive benefits packages designed for physical, financial, emotional, intellectual, and social wellbeing.
• Empowering culture that values diversity and inclusivity.
• Support for employees to care for themselves and their loved ones.