Programmatic Performance Marketing Manager

TL;DR

Programmatic Performance Marketing Manager: Managing and optimizing campaigns across GDN, Native platforms, and Programmatic Display with an accent on data-driven decision-making and retargeting. Focus on campaign setup, creative ideation, A/B testing, and performance optimization.

Location: Based in Berlin, Germany

Company

Autohero is Europe’s largest independent used car dealer, part of hirify.global, offering a seamless online and offline car-buying experience.

What you will do

• Set up, manage, and optimize display campaigns on Programmatic Advertising Platforms, Native platforms, and GDN including retargeting strategies.
• Ideate and brief creative concepts collaborating with design teams.
• Conduct A/B tests and analyze results to improve campaign performance.
• Monitor and report key metrics with actionable recommendations.
• Stay updated with platform trends and best practices.
• Collaborate closely with senior team members and other departments.

Requirements

• Must have 3+ years experience in display advertising including retargeting.
• Fluency in English and another European language (German, Polish, French, Spanish, or Italian) is required.
• Strong analytical skills and experience with campaign reporting and optimization.
• Creative collaboration experience with designers or content creators.
• Hands-on experience with A/B testing and performance analysis.
• Highly organized, detail-oriented, and eager to learn.

Culture & Benefits

• Dedicated education budget for personal and professional growth.
• International and diverse working environment with over 90 nationalities.
• Discounts on well-known brands and special offers on used cars.
• Flexible working hours, work-from-home options, and 30 days vacation.
• Free access to Headspace for mental well-being.