Marketing Manager (Fabric Care)

TL;DR

Marketing Manager (Fabric Care): Develop and sell superior fragrance solutions for the Fabric Care category with an accent on innovation project management, consumer insights, and trend analysis. Focus on leading strategic fragrance projects, delivering key presentations, and collaborating cross-functionally in the China market.

Location: Hybrid in Shanghai, China

Company

hirify.global is a global leader in flavours and fragrances, headquartered in Switzerland with over 11,100 employees worldwide, including 14 locations in China.

What you will do

• Lead innovation projects to develop next-generation fragrances for Fabric Care in China.
• Own in-depth category knowledge and analyze consumer and market data to support fragrance development.
• Monitor global, APAC, and China trends impacting fragrances and consumer behavior.
• Prepare industry-leading category reviews, trend presentations, and market intelligence reports.
• Support sales with key client pitches and strategic presentations.
• Promote an innovative culture and uphold hirify.global's corporate brand image.

Requirements

• Must be based in China with hybrid work in Shanghai.
• University degree in Business, Marketing, or equivalent.
• 8-10 years experience in FMCG, B2B, Advertising Agency, or Fragrance industry.
• Fluent verbal and written Mandarin and English (mandatory).
• Proven ability to lead cross-functional teams and manage product innovation projects.
• Passion for fragrance and strong consumer insight skills.

Nice to have

• Global experience in fragrance or related industries.
• Keen eye for aesthetics and personal sense of style.

Culture & Benefits

• Inspiring teamwork culture with collaboration across disciplines and regions.
• Commitment to diversity and inclusion.
• Hybrid remote working model.