Head of Marketing

TL;DR

Head of Marketing: Professionalizing, structuring, and scaling the marketing function into a disciplined, data-driven growth engine with an accent on paid acquisition strategy, CRM & lifecycle strategy, and brand positioning. Focus on managing multi-million-dollar acquisition budgets, increasing player LTV, and building a culture of ownership and performance transparency.

Location: Remote (United States)

Company

hirify.global develops and operates competitive games of skill with real cash prizes under the hirify.global consumer brand and in partnership with FanDuel.

What you will do

• Lead paid acquisition strategy across various channels including Google, Meta, TikTok, and affiliates.
• Define lifecycle stages and segmentation models to build structured retention playbooks.
• Clarify hirify.global’s brand positioning and establish consistent brand voice and guidelines.
• Develop dashboards and reporting frameworks to translate complex data into clear business insights.
• Assess and evolve team structure, introduce clear accountability, and mentor high-potential marketers.

Requirements

• 8–12 years of experience in growth, performance marketing, or marketing leadership roles.
• Proven experience professionalizing or scaling a marketing function.
• Deep fluency in LTV/CAC, cohort analysis, and payback modeling.
• Hands-on experience managing multi-million-dollar acquisition budgets across paid channels.
• Strong CRM/lifecycle ownership experience in mobile, gaming, or consumer tech environments.
• Demonstrated team leadership and organizational design experience.
• Experience operating in EBITDA-focused environments.

Nice to have

• Background in skill gaming, mobile gaming, or adjacent competitive categories.

Culture & Benefits

• Exciting, creative, and fun industry with a measurable impact.
• Collaborative and inclusive work environment.
• Comprehensive subsidized medical, dental, and vision coverage with paid parental leave options.
• 5% company 401(k) match with immediate vesting.
• Generous time off and flexible hours to support work-life balance.