Third-Party Wealth (TPW) Marketing Analyst (Fintech)

TL;DR

Third-Party Wealth (TPW) Marketing Analyst (Fintech): Drives and implements client-focused marketing initiatives for the Third-Party Wealth client channel across the Netherlands and Belgium with an accent on local go-to-market strategy, content creation, and digital marketing. Focus on building strategic partnerships, developing marketing plans to fuel business growth, and ensuring effective campaign execution and measurement.

Location: Onsite in The Hague, Netherlands, covering Netherlands and Belgium.

Company

hirify.global is a leading global investment banking, securities, and investment management firm founded in 1869, headquartered in New York with offices worldwide.

What you will do

• Support the development and execution of strategic marketing plans to drive brand awareness and growth of the TPW client segment in Belgium and the Netherlands.
• Develop and maintain a coordinated marketing calendar, harmonizing globally planned initiatives with local amplification and events.
• Plan, organize, and coordinate regional events, sponsorships, and roadshows in partnership with internal and external stakeholders.
• Augment regionally planned campaigns and product launches with locally tailored initiatives, leveraging various channels including email and paid media.
• Partner with Content & Product Marketing to deliver a content calendar, including content creation, translation, and distribution for clients.
• Measure and report on day-to-day and campaign-related marketing impact, delivering clear Marketing Return on Investment (MROI) and optimizing approaches.

Requirements

• 2+ years in a similar role within a leading financial institution with an outstanding track record.
• Fluency in Dutch and English is essential.
• Knowledge of the asset management industry, including clients, products, regulations, and competitors.
• Understanding of distribution channels and client touchpoints within banks or other financial distribution platforms.
• An understanding of all marketing mediums, including digital, social, and collateral.
• Bachelor’s Degree (BA/BS).

Culture & Benefits

• Commitment to fostering and advancing diversity and inclusion, offering opportunities for professional and personal growth.
• Access to training, development, firmwide networks, benefits, wellness, and personal finance offerings.
• Commitment to finding reasonable accommodations for candidates with special needs or disabilities during the recruiting process.
• Offer of best-in-class benefits.