TL;DR
Senior Analyst, Business Intelligence: Analyzing data, identifying insights, and transforming them into actionable stories for business stakeholders with an accent on optimizing customer engagement and marketing initiatives. Focus on designing A/B tests, monitoring conversion funnels, and developing multi-touch attribution reporting for data-driven customer acquisition and retention.
Location: Remote (USA)
Salary: $71,200 - $106,800 USD
Company
hirify.global is a leading tech-enabled digital finance platform that partners with banks to provide financial products and services for everyday Americans, focusing on financial inclusion and excellent customer experience.
What you will do
- Partner with the Marketing team to optimize customer engagement and customer acquisition.
- Prepare key metrics and reporting for hirify.global’s Senior Leadership Team through Weekly Business Reviews.
- Design and evaluate A/B tests to optimize customer engagement through email and SMS channels.
- Monitor conversion funnel performance to identify opportunities and develop multi-touch attribution reporting.
- Develop reporting and monitoring to ensure compliance of marketing initiatives and communications.
- Combine and analyze structured and unstructured data to provide strategic recommendations.
Requirements
- Bachelor's Degree in a quantitative field such as mathematics, statistics, economics, finance, or operations research.
- 2+ years of experience in business intelligence or data analytics.
- Advanced experience in SQL.
- Experience using BI Tools (Tableau, Power BI, Looker) to create dashboards and data visualizations.
- Experience with Excel or other spreadsheet applications.
Nice to have
- Experience working with conversion funnel optimization and A/B testing.
- Programming experience with Python.
- Past experience in a high-growth startup or the financial services industry.
Culture & Benefits
- Flexible, remote environment with an open and collaborative culture.
- 401(k) matching program and generous paid time off.
- Medical, dental, and vision coverage, plus tuition reimbursement.
- Additional benefits include DoorDash DashPass, Figo pet insurance, Rocket Lawyer, and LinkedIn Learning.
- Access to Fringe, a lifestyle benefits platform for personalized rewards.
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