eBusiness Marketing Manager

TL;DR

eBusiness Marketing Manager: Owning and driving the eBusiness marketing strategy to accelerate the adoption, usage and commercial success of the digital ecosystem with an accent on increasing traffic, activation, online buying customers, and overall eBusiness performance. Focus on developing and implementing marketing strategies, executing digital marketing activities, and continuously enhancing the customer experience.

Location: Hybrid, requiring presence in offices in Hamburg (Germany), Camberley (United Kingdom), Breda (Netherlands), or Copenhagen (Denmark). Quarterly travel within the Northern Europe cluster, mainly between Germany and the Nordics, is also required.

Company

hirify.global is a 140-year-old company pioneering world-leading technologies in energy, food, water, and shipping, driven by an innovative and open spirit.

What you will do

• Develop and implement the cluster eBusiness marketing strategy aligned with global priorities.
• Promote eCommerce offering to customers and partners, driving engagement and usage.
• Execute targeted digital marketing activities for lead generation, online sales, and customer onboarding.
• Monitor, analyse, and report eBusiness performance, recommending improvements.
• Enhance the end-to-end customer journey by gathering insights and driving platform/process improvements.
• Maintain and optimize the digital product catalogue, including updates and localization.

Requirements

• University degree in marketing, business, or a related field.
• Proven experience in digital marketing and eCommerce, ideally in a B2B environment.
• Expertise with CMS, CRM, marketing automation, SEO/SEA, analytics, eCommerce platforms, EDI, and Customer Portal tools.
• Strong analytical skills to translate data into insights and action.
• Ability to work cross-functionally and influence without direct authority in complex environments.
• Excellent communication skills in English are required.

Culture & Benefits

• Opportunities to make a positive impact on colleagues, partners, customers, and society.
• Pioneering solutions for the future and unlocking potential of precious resources.
• Empowerment to act on initiative and challenge conventional thinking.
• Innovative, open spirit driving personal and career growth.
• Commitment to diversity, inclusion, and equity in recruitment processes.
• Mandatory Pymetrics assessments as part of the application process.