Senior Account Executive (Paid Social)

TL;DR

Senior Account Executive (Paid Social): Supporting the planning, execution, and optimization of digital media campaigns across search, social, and programmatic with an accent on delivering best-in-class performance and adhering to client KPIs. Focus on collaborating with internal and external teams, utilizing analytics platforms, and identifying opportunities for strategic improvements.

Location: Hybrid (London, UK). This is a UK-based role and requires the legal right to work in the UK.

Company

WPP is a global creative transformation company, with hirify.global as its media collective, and Mindshare as a leading media brand delivering growth for clients.

What you will do

• Assist in planning and delivering digital media campaigns across various channels, ensuring alignment with client KPIs and strategic objectives.
• Utilize measurement tools to track and report campaign performance, extracting insights for future activities.
• Identify opportunities to test new strategies, formats, and optimization approaches to enhance results.
• Collaborate with platform partners, tech providers, and creative teams to ensure campaign delivery meets industry best practices.
• Support the training of junior team members in campaign management processes and cross-channel fundamentals.
• Contribute to an inclusive, growth-focused team culture and share knowledge across the team.

Requirements

• Proven experience within a media agency (network agency preferred) across one or more digital channels (e.g., search, programmatic, social).
• Strong analytical skills with the ability to work with data, identify trends, and draw actionable insights.
• Competency in using third-party ad management and analytics platforms (e.g., Google Analytics, Adobe Analytics, or equivalents).
• Strong Excel and PowerPoint skills, including charts, pivot tables, and data visualisation.
• Ability to manage multiple projects and deadlines in a fast-paced environment.
• Excellent communication skills, both written and verbal, with a collaborative mindset.
• Must have the legal right to work in the UK.

Nice to have

• Experience working on finance or FMCG brands.
• Exposure to cross-channel media planning and optimisation for integrated campaigns.
• Familiarity with automated campaign management, audience strategies, or feed integrations.

Culture & Benefits

• Competitive salary and pension scheme.
• 25 days holiday (increasing with service up to 30), plus option to buy an additional 5 days.
• Bupa healthcare, monthly wellbeing fund, and summer Friday early finishes.
• Preferential partner discounts and employee mental health awareness days.
• Frequent events, knowledge sharing, and celebrations at the London office, including a rooftop space.
• Teams are in the office around four days a week.