TL;DR
Marketing Manager (SEO/AI): Architecting and owning the strategy for organic growth, increasing visibility, traffic, and conversions, with an accent on Generative Engine Optimization (GEO) and technical SEO guidance. Focus on analyzing AI answers (ChatGPT, Gemini, Perplexity), building robust forecasting models, and providing content intelligence to capture new intent.
Location: Remote, United States
Salary: $100,000—$160,000 USD
Company
hirify.global creates technology to help restaurants and local businesses succeed in a digital world, helping business owners operate, increase sales, engage customers, and keep employees happy.
What you will do
- Increase Organic-attributed opportunities and Closed-Won revenue, driving search visibility, traffic, and conversions.
- Define SEO strategy, guiding web and content roadmaps, and providing technical SEO requirements.
- Pioneer Generative Engine Optimization (GEO) strategy, analyzing brand appearance in AI answers and guiding content structuring.
- Identify high-value offsite targets for authority building and evaluate SEO lift from PR and distribution.
- Build robust forecasting models with Marketing Ops, Web Analytics, and Finance, reporting ROI to leadership.
- Continuously audit content library and provide clustered keyword insights and entity gaps to the Content team.
Requirements
- 3-6+ years of experience in SEO or Growth Marketing, preferably in B2B SaaS, with 6-8+ years of related experience overall.
- Revenue-first mindset, comfortable being measured on pipeline and revenue.
- Excel in a matrixed environment, handing off technical specs and distribution targets effectively.
- Comfortable interpreting attribution models and working with data teams to forecast impact.
- Have a point of view on how AI is reshaping search and eager to test strategies for "Zero-Click" optimization.
- Proficiency with Ahrefs/Semrush, Google Search Console, and Screaming Frog.
Nice to have
- Experience with Programmatic SEO or managing large-scale directory pages.
- Basic knowledge of SQL or Python for data extraction.
- Experience optimizing for "Agentic" search or building Knowledge Graph entities.
Culture & Benefits
- Competitive compensation and benefits programs.
- Hybrid work model fostering in-person collaboration while valuing individual needs.
- Commitment to Diversity, Equity, and Inclusion.
- Provides AI tools across all disciplines to empower employees.
- Accessible and inclusive hiring process with reasonable accommodations.
Hiring process
- AI tools support recruiters and interviewers with note-taking, summarization, and documentation.
- All hiring decisions are made by people.
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