User Acquisition Manager (AI)

TL;DR

User Acquisition Manager (AI): Defining and leading the company's Web2App strategy for an AI English tutor, optimizing quiz-based funnels to drive high-intent users into the mobile app. Focus on running and scaling campaigns across various paid channels, managing large monthly budgets, and continuously improving acquisition efficiency through data analysis and experimentation.

Location: Hybrid, Tel Aviv

Company

hirify.global is building the first-ever personal AI English tutor to revolutionize education and break down language barriers with cutting-edge AI.

What you will do

• Define and lead the Web2App strategy, optimizing quiz-based funnels to drive high-intent users.
• Run and scale campaigns across Google Ads, Meta, and other paid channels with a focus on revenue goals.
• Analyze funnel performance end-to-end to identify and eliminate conversion bottlenecks.
• Manage $1M+ monthly budgets, optimizing for CAC, LTV, and ROAS.
• Collaborate cross-functionally with Product, Data, and Creative teams for growth experiments.
• Own the data integrity of the Web2App funnel, optimizing attribution logic and automating workflows.

Requirements

• 4–5 years of B2C User Acquisition or Performance Marketing experience (Web + App).
• Deep understanding of web funnels and Web2App conversion flows.
• Proven success managing $1M+ monthly budgets with strong ROAS for subscription-based products.
• Data-fluent: experienced with AppsFlyer (or similar MMP), GA4, and BI tools.
• AI-savvy, comfortable with AI tools and utilizing them day-to-day.
• Fluent in English.

Culture & Benefits

• High-impact role with end-to-end responsibility across web funnels and paid performance channels.
• Direct line to the company’s growth trajectory.
• Opportunity to introduce new ideas, tools, and approaches to continuously improve acquisition efficiency.
• Work with cutting-edge AI technology in education.
• Culture of taking bold bets and learning fast.