Growth Conversion Manager (Marketing)

TL;DR

Growth Conversion Manager (Marketing): Owning and optimizing A/B testing and personalization across localized websites to improve lead generation and funnel progression. Focus on designing, testing, and optimizing pop-ups, chatbot flows, and interactive demos to increase engagement and conversions for global audiences.

Location: Hybrid in Israel

Company

hirify.global helps modern, mid-size businesses transform the way they manage people with an intuitive, data-driven HR platform.

What you will do

• Own A/B testing and personalization strategy, execution, and analysis across localized websites.
• Improve lead generation and funnel progression by creating high-performing experiences for global audiences.
• Collaborate cross-functionally with SEO, Lifecycle, Localization, and Regional Marketing teams.
• Lead and oversee website overlay strategy, including pop-ups, banners, and chatbot flows.
• Design, test, and optimize CRO tools such as Drift chatbots, Trendemon pop-ups, and Navattic interactive demos.
• Use data and experimentation to identify opportunities, scale successful learnings, and continuously improve user experience.

Requirements

• 4-6 years of experience in CRO, growth, or experimentation roles within a B2B SaaS or similar digital environment.
• Proven experience driving measurable conversion improvements through A/B testing, personalization, and optimization.
• Strong understanding of experimentation fundamentals, including hypothesis development, statistical significance, and funnel analysis.
• Hands-on experience with CRO and engagement tools (e.g., Drift, Trendemon, Navattic or similar).
• Data-driven mindset with the ability to analyze performance, interpret results, and connect experiments to downstream funnel impact.
• Experience working cross-functionally and managing multiple initiatives in fast-paced, agile environments.
• English: B2 required.

Culture & Benefits

• Flexible hybrid working model with a work-from-home allowance.
• Competitive compensation, benefits, and pre-IPO equity.
• Company share options plan and payment for sick leave from the first day.
• Temporary remote work from anywhere in the world for up to 2 months (after 6 months of employment).
• Annual Headspace subscription and wellness benefits.
• 2 Social Impact days per year for volunteering and fun company/team social events.