TL;DR
Sr. Product Marketing Manager (SaaS): Leading positioning, messaging, sales enablement, and go-to-market execution for a global B2B SaaS platform with an accent on translating complex features into compelling value propositions. Focus on competitive positioning, enterprise sales cycles, and supporting product growth in global markets.
Location: Remote
Company
hirify.global is a company providing a global B2B SaaS platform that sits at the intersection of data, product, and enterprise software.
What you will do
- Define positioning and messaging across multiple buyer personas.
- Plan and execute product launches and feature rollouts across channels.
- Create sales collateral that supports enterprise and mid-market deal cycles.
- Conduct market, competitive, and user research to inform positioning and content direction.
- Partner with Product and Sales, translating product strategy into clear value propositions.
Requirements
- 6+ years in product marketing, ideally in B2B software or developer-focused tools.
- Strong ability to turn technical concepts into clear, benefit-driven messaging.
- Experience driving GTM strategy and execution across multiple products or brands.
- Skilled in managing content creation, working with creative, SEO, and product teams.
- Excellent communication and collaboration skills; comfortable working cross-functionally.
- Data-literate and able to track campaign/launch performance and adjust strategy accordingly.
Nice to have
- Experience marketing platform, embedded, or infrastructure-adjacent software.
- Experience marketing IDEs, developer tools, low-code platforms, or BI software.
- Deep familiarity with SEO best practices and collaboration with content and web teams.
- Exposure to product-led growth (PLG) strategies or community-driven ecosystems.
- Comfort working in fast-paced, remote-first environments with asynchronous workflows.
Culture & Benefits
- An Equal Opportunity Employer.
- Remote-first environments.
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